Discovery
An accurate assessment of the wants and needs of all stakeholders is essential to the exhibit design process. We collaborate with you on a process to perform important planning activities.
- Documenting known exhibit design requirements
- Reviewing the existing brand and marketing platform
- Reviewing the competitive playing field “event-by-event”
- Discovering stakeholder needs and agendas, including individual interviews as may be appropriate
- Reconciling conflicting goals and priorities
- Aligning roles and relationships with internal and external agency partners
- Confirming financial, physical and human assets
- Gathering other data that may impact success
- Clarifying how success will be measured